Austin Conroy is the Regional Fixed Operations Director for Rohrman Automotive Group, overseeing a wide network of dealerships across multiple states. With over seven years at the company, starting from the sales floor and escalating to his current leadership...

Jeff Denis is the Parts Manager at Marcotte Ford with over 30 years of experience in the automotive industry. Jeff’s background as a technician also provided him with valuable knowledge of cars and parts, giving him a strong foundation to build on as he found...

In the parts department, where precision and efficiency are paramount, the key to fostering lasting relationships with clients lies in adopting a customer-centric approach to parts management. After over 30 years of working with parts departments across the...

You’d be hard pressed to find a dealer who doesn’t acknowledge the importance of customer loyalty. But even so, many dealerships neglect to create a tangible plan or goals for their customer attraction and retention. It can be easy to assume that as long as...